🎯 Purpose of this Guideline

DoorDash now includes short-form video content in all food photography sessions.

These videos bring dishes to life — adding motion, texture, and emotion that increase visibility and engagement inside the app.

Videos are part of the same visit as the merchant, with no need for a separate appointment.


✅ Equipment & Technical Requirements

Category Requirement
📱 Device Smartphone capable of high-quality video (1080p or 4K), with reliable stabilization and manual control features
🎞️ Format Vertical (9:16)
🎥 Resolution 1080p HD at 30 fps
💡 Lighting Use natural or even lighting — avoid harsh shadows or flickering artificial light
🎧 Audio Not required

📋 Deliverables Overview

Each session requires 6 short video clips:

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📢 You must contact merchants via both phone and email for all confirmations, scheduling, and follow-ups. Call first for immediate communication, then send an email for written confirmation and traceability.

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REMEMBER


🍽️ 5 Dish Clips (always display the final product)

Objective: Capture motion and freshness to make the food feel appetizing and dynamic.

Duration: ~5 seconds each

Framing: Close-up, clean background, no faces visible.